Sustainability this, sustainability that... we all want to do the right thing but there’s a lot of people talking smack.

We recognise and refuse to shy away from the fact that like a majority of apparel brands - the impact we have on the environment is far from Cools and just like your local cafe, schooner dispensary and council... we’re working on what we can do to be kinder to the planet whilst still doing what we do best.

Wrap your head around what we’re currently doing below and do your bit by passing on your pre-loved Cools threads, composting our satchel bags and tossing your beers in the bloody yellow bin!